Click Magazine’s roundup of the best photography products of 2018 is finally here! Our all-female team of editors and photographers painstakingly compiled our favorite cameras, lenses, photography gear, tools, gadgets, new tech and fun faves of 2018. Grab a new business essential before the end of the year, pick up a fresh and exciting new lens and Pinterest your holiday wish list. We can’t wait to see your faves from this list of the 50 hottest, newest and best photography products of the year. Merry Shopping!
Head’s Up! Make sure you see every last product — we’re giving away a special surprise to THREE lucky winners at the end of this post… Spoiler alert: It’s $50 to jump-start your shopping at Adorama!
Canon EOS R Camera
There’s so much to love about the new Canon EOS R mirrorless camera. It’s a home run for anyone wanting a compact body with outstanding image and video quality. The new RF mount opens a world of optical possibilities, and having three adapters for Canon EF lenses means you can use your beloved Canon glass on this new model. It has a 30.3-megapixel, full-frame CMOS sensor, powered by a DIGIC 8 Image Processor, and a whopping 5,655 manually selectable AF points (thank you!). It also offers Eye Detection AF, which automatically uses the subject’s eye as the focus point, and maintains focus as the subject moves through the frame. $2,299 (body only)
Nikon Z7 Mirrorless Camera
The wait is over, and yep, it was worth it. The Nikon Z7 is a modern mirrorless marvel, and for those us with a bagful of beloved F-mount lenses, we will certainly want the new FTZ mount adapter that will enable compatibility with Nikkor F-mount lenses. Though much more compact, the camera has the build quality and weather sealing of a D850, a favorite camera for many pros. Other features we love include the electronic viewfinder, in-camera vibration reduction, a new EXPEED 6 image-processing engine, 45.7 effective megapixels, and 493 focus points, enabling broad coverage of approximately 90 percent of the vertical and horizontal imaging area. $3,399.95
Sony a7 III Mirrorless Camera
Loaded with features Sony fans can’t resist, the a7 III camera has quickly become a Sony-brand golden child. It’s made its way into the bags of many pro photographers who want great features, like eye-autofocus, focus peaking, dual card slots, and advanced video features. You can’t go wrong with this gem. $1,998
Fujifilm X-T3 Mirrorless Camera
The Fujfilm X-T3 is the next generation of the much-loved X-T2 camera model. The styling reminds us of our favorite classic film cameras — we just love the look of the silver and black together. The new X-T3 is being heralded as the best Fujifilm camera yet when it comes to video performance. New autofocus, video, and design features make this model worth the upgrade. $1,499
Leica C-Lux Camera
The Leica C-Lux is a versatile compact camera, perfect for on-the-go shooting with its impressive zoom range. It has a high-performance, 20-megapixel sensor for continuous shooting at a rate of up to 10 frames per second. Comes in both light gold and midnight blue. $1,050
The teeny-tiny Rylo camera shoots impossibly smooth 360-degree video. How? With dynamic dual wide-angle lenses and breakthrough stabilization and horizon-leveling technology. When you’re done shooting, simply connect Rylo to your smartphone and use the Rylo app to easily edit and create your video. $499
Fujifilm GFX 50R Medium-Format Mirrorless Camera
Wow! We obviously had to add the newly announced Fujifilm GFX 50R to our list of best photography products of 2018. As a compact, mirrorless, medium-format camera with a CMOS sensor, X-Processor Pro engine and 51.4 megapixels, this system delivers stunning image quality, exceptional tones and the advanced color reproduction you expect from Fujifilm. Compatible with Fujifilm G-Mount lenses. Coming in November, 2018.
Pentax K-1 Mark II
A great quality DSLR coming at under $2k, the Pentax K-1 Mark II has features we admire, including high ISO sensitivity, flexible tilt LCD, 36.4MP full-frame CMOS sensor, and five-axis shake reduction system. Landscape, macro, and still life photographers would be wise to consider this camera. $1,996.95
When the new Profoto B10 was announced, all we needed to hear was that it was Profoto’s “smallest ever cordless off-camera flash” and we got out our wallets. This beauty packs a powerful punch in a tiny package. The 250Ws cordless flash weighs just 3.3 pounds, and doubles as a continuous LED light for video and stills. You can dim it and change the color temperature, plus quickly mount it atop any tripod using the removable stand mount. And, it connects to the Profoto app, so you can control it from the palm of your hand, and use the flash with Creative Capture mode to snap pictures with your iPhone. $1,595
Breakthrough Photography magnetic filters
Breakthrough Photography released a new magnetic filter system, and we always take note when a product can make our lives easier. No more fumbling to thread filters just right. All you need is the magnetic adapter that stays screwed to your lens and magnetic lens filters that instantly attach. If you frequently switch filters, this system is for you. Prices vary.
RODE VideoMic Me-L
Great videographers know the importance of superior audio. If you shoot a lot of video with your iPhone or iPad, the RODE VideoMic Me-L is a must. Comes with a secure mic clip and a furry windshield for shooting outdoors. $79
Luminar by Skylum is a powerful editing software designed for pros who demand speed, efficiency, and a seamless workflow. It brings dozens of fantastic photo editing tools together in a complete package that you’ll find in no other software. Luminar includes 45 filters and 67 smart presets. You can use it as a standalone software or as an Adobe Lightroom or Photoshop plug-in. And we just love its intuitive inter-face and advanced features. $69
The Loupedeck+ is a sweet editing console that makes video- and image-processing so much more enjoyable. With buttons and dials that keep control at your fingertips, you can speed up your workflow and keep focused on creativity. Currently compatible with Adobe Lightroom CC, Adobe Premiere Pro CC, Aurora HDR, Final Cut Pro X and Adobe Audition. $229
Sony TOUGH SD Cards
Ever lost data from a memory card? Yeah, us too. So when we saw photos of Sony’s new TOUGH SF-G series UHS-II SD card cards getting splashed with water and dropped in the sand, our interest was piqued. These cards are designed to safeguard your images in any shooting environment, while combining the world’s fastest read and write speeds with an ultra-rugged design that’s drop-proof to 5 meters, waterproof and dust-proof. From $72.99
For epic stabilized shots on the move, the DJI Ronin-S is your best bet. This gimbal stabilizer for DSLR and mirrorless cameras features powerful torque motors for smooth motion on the move, and has a battery life of up to 12 hours. We love that the design elevates the camera payload above the roll axis, which means the view of your camera’s built-in display is unobstructed. $749
Stay hydrated (ahem) during those special outings where you didn’t really wanna bring your real camera anyway. This camera flask (or canteen, right?) holds 11 ounces of the liquid of your choice. What a great gift for the photog pals in your life! $34
DJI Mavic 2 Pro Drone
We’re smitten with aerial photography, and are grateful that DJI keeps giving us great technology in user-friendly and affordable packages. With the introduction of the DJI Mavic 2 Pro drone, we get an all-new Hasselblad L1D-20c camera, which captures 20-megapixel images with stunning color, an f/2.8 to f/11 adjustable aperture, and the ability to shoot HDR video. $1,449
We love great lifestyle pictures; still, we just can’t resist those big-smile, looking-into-the-camera photos. Shutter Huggers help you get those without having to beg! They belong in every child photographer’s bag. $19.99
This universal lens cap from KUVRD is pretty amazing. It fits every lens and is lightweight, dirt and splash proof and shock-absorbent. Double up with front and rear KUVRD lens caps on small lenses and you’ve got a waterproof lens cover. We suggest buying a bundled 10-pack for cost savings and because we know you’ll want more than just a couple. From $30
17hats Business Management System
Running a business can be chaotic! Enter 17hats – the all-in-one business system that’s perfect for photographers. 17hats makes your business easier by organizing and streamlining the way you get things done. From lead management, to online booking, to final product delivery, 17hats helps control the chaos. Take back your time!
$199 per year
MagBox from MagMod
MagBox is a revolutionary new soft box system from the creators of those brilliant MagMod magnetic speed light modifiers. The whole system is conveniently portable and quick to set up and use, to create beautiful, soft lighting anywhere. Pair with the MagRing, MagShoe and your favorite light. Currently around $199 to $459 — see full pricing options on Kickstarter.
Westcott Omega 360 Reflector
The 40-inch Westcott Omega 360 is the world’s first 15-in-1 reflector. Yep, it really does do it all. You can use it as a traditional reflector or a shoot-through reflector by removing the 13-inch center reflector discs. Perfect for creating a ring light effect. $129
Look, we know calibrating your monitor might not be the most fun on your task list, but it has to be a top priority. To make the process super efficient and quick, our pick is the Datacolor Spyder5PRO. This must-have tool will give you peace of mind that your color is perfect every time. Just trust us. $149.99
We’re big fans of the natural-light look, so the Profoto A1 studio light is a must for us. It mimics natural light so beautifully, and opens up a world of lighting possibilities. And all in a super tiny, portable, and easy-to-use package. Grab some of the awesome A1 light-shaping modifiers, too, and you’ll thank us later. $995
PHOTO DISPLAY IDEAS
Miller’s Signature Albums (velvet)
We’ve loved Miller’s Signature Albums since the very beginning, and we’ve fallen in love all over again with the new velvet and suede covers. With all the options available (from covers to paper to page thickness and more), you can create an album that is perfectly suited for every client. And that free overnight shipping has us all heart eyes.
Richard Photo Lab prints
If you’re a film photographer, chances are you’ve heard of Richard Photo Lab. With a reputation for exceptional customer service and amazing quality, Richard Photo Lab delivers top-notch prints with just the right level of personal attention. Plus, we love the paper options and border choices for their photo prints. Digital photographers can get in on the awesomeness too, Richard Photo Lab works with all kinds of photographers.
Artsy Couture Canvas Wraps
Artsy Couture’s canvas wraps are designed to withstand the test of time. They are professionally mounted to a solid wood structure, guaranteed to never sag or warp, and have remarkably tight, clean corners. The archival-quality canvas fabric is treated with a protective UV coating, making it resistant to fading and easy to keep clean. From $36
H&H Fine Art Torn Edge Prints
When we imagine holding our heirloom images decades from now, we immediately think about printing our photographs on H&H’s fine art watercolor paper with hand-torn edges. These gorgeous prints are the definition of timeless. Frame them, mount them in albums, or keep them in a beautiful box. Prices vary
Saw & Mitre Wood Blocks
We love the modern simplicity of Saw & Mitre Wood Blocks and Prints. Handcrafted in Virginia Beach, each wooden stand comes with an 8- by 18-inch or 8- by 10-inch styrene-mounted print of your photograph. From $29
Besotted Soldered Art
For a timeless and elegant tabletop display, check out the hand soldered art pieces from Besotted Lab. These works of art feature fine art glicée prints pressed between matte UV glass that is hand soldered by a skilled artisan. We love the option to customize text on the back for a truly heartfelt gift. Prices vary.
Miller’s Wall Frames
Selling wall art is one of the keys to achieving a profitable studio. And what wall art product is more timeless and versatile than high-quality frames, with their vast variety of image-enhancing designs? Clients and photographers alike know they can’t go wrong. We think Miller’s frames are the best value out there, and with the range of styles and sizes in Miller’s catalog, they’ll appeal to every client.
Fracture Glass Prints
We love the simple elegance of Fracture’s glass prints. Combining the picture, frame and mount all into one product, Fracture prints are distinct and timeless. What could be cooler than your photo printed directly onto glass? Starting at $20.
Artifact Uprising Brass Tabletop Frames
We love the way Brass Tabletop Frames from Artifact Uprising elevate any space. Comes with a premium giclée print and a sleek, removable stand that makes for an easy transition from tabletop to walls. Starting at $59
ZEISS Batis 2/40 CF lens
The Zeiss Batis 40mm f/2 CF is an amazing new addition to the Zeiss lineup of lenses for Sony full-frame, mirrorless shooters. This lens offers a close focusing distance, high-speed autofocus, and uncompromising image quality. We can’t wait to add this ultra-versatile lens to our kit. $1,299
Nikon AF-S NIKKOR 28mm f/1.4E ED Lens
A maximum aperture of f/1.4 paired with a versatile 28mm focal length? Yes, please. We want this top-of-the-line lens for everything from documentary and events to interiors and night photography. $1,999.95
Canon EF 70-200mm f/2.8L IS III USM Lens
Canon announced its EF 70-200mm f/2.8L IS III USM lens this year, and with its updated optical image stabilizer and fluorine coating, you’ll definitely want to give it a second look. If you haven’t tried this fast zoom before, you’re going to love it for portraits, landscapes, and sports. The ultimate in versatility. $2,099
Sigma 14-24mm f/2.8 DG HSM Art Lens
This wide-angle lens will give you all the gorgeous skies, environmental portraits, and landscapes you’ve ever wanted. With a bright f/2.8 aperture across its zoom range, this lens is dust- and splash-proof for shooting in any conditions. $1,299
Moment Anamorphic Lens
The new Moment Anamorphic lens for smartphones will give you that widescreen, letterbox look, plus sweet horizontal flares like you see on the big screen. Mounts to Moment phone cases with a twist-and-lock design. It’s a no-brainer buy for those who are serious about iPhone video. $149.99
Nikon NIKKOR Z 35mm f/1.8 S Lens
We’re dreaming about pairing the new Nikkor Z 35mm f/1.8 S with a Nikon Z mirrorless camera. This lens is as sharp wide open as it is at every other aperture. Love that! $849.95
Tamron 28-75mm F/2.8 Di III RXD Lens
The Tamron 28-75mm f/2.8 Di III RXD lens for Sony E-mount cameras strikes a beautiful balance between vibrant image quality, superb bokeh, compact size and lighter weight. Its versatility makes this a perfect everyday lens for photographers in business or hobbyists (review here). $799
Canon RF 50mm f/1.2 L USM Lens
Canon nailed their mirrorless RF-mount lens intros by including a super-fast prime. And you just can’t go wrong with the 50mm focal length. This little beauty makes us want to jump in with the EOS R system right away. $2,299
Sigma 105mm F1.4 DG HSM Art Lens
A sweet focal length and fast aperture make the Sigma 105 f/1.4 DG HSM Art the perfect portrait lens. The bokeh truly is outstanding, and it’s quick to focus and get sharp. It’s the ideal focal length for getting in close to capture beautiful lifestyle portraits of children exploring the outdoors (review here). $1,599
Hasselblad XCD 1,9/80 lens
Hasselblad’s fastest lens yet, the XCD 1,9/80 features twin AF motors and outstanding optical design. With an aperture equivalent to f/1.5, this lens is great for portraiture, nature and product photography. It supports common 77mm filters and threaded accessories. $4,845.00
CAMERA BAGS & CAMERA STRAPS
Tenba BYOB Camera Insert
Being able to make any tote into a camera bag makes our bag-loving hearts happy. A girls’ gotta have variety, right?! Tenba makes these awesome inserts in different sizes and colors. They have pockets to organize accessories and their soft shells mold to fit the interior of virtually any bag. From $29.95
Capturing Couture Scarf Strap
Scarf straps are the ultimate when it comes to comfort, and they get big bonus points for looking adorable, too. We love the Capturing Couture Mix Match straps with hidden pockets, because you get two cute fabrics and can stow your lens cap. This cute, comfy, and functional combo is a win in our book. $39
ONA Lima Camera Strap
The Lima from ONA camera strap is perfect for mirrorless and compact cameras worn crossbody. A brilliant blend of strength and comfort, the Lima is handcrafted with top grain leather and a waxed canvas neckline padded with soft neoprene. $79
Peak Design Travel Backpack
Want a single travel backpack that can do it all? This is it. Wildly successful when introduced on Kickstarter earlier this year, this camera bag will fit a full-frame, gripped DSLR, plus loads more travel necessities. You’ll need travel cubes (sold separately) for customizable interior organization. From $300
Cub & Co XQR Strap
For those of us who love to wear our cameras cross body, the new XQR strap from Cub & Co. is perfect. It has a crimson quick-release pull tab so you can swiftly and securely remove the strap, rather than pulling it awkwardly over your head. Also includes quick-release connectors for accessories. $73
Kamrette Lyra Backpack
This clever backpack has a slim and refined design but carries more than you’d expect. It comes in three great colors and has a customizable interior and laptop pocket. $189
Kelly Moore Collins Bag
Made with durable canvas and full-grain leather, this convertible tote bag gives you the space you need when you need it and then folds down when you’re keeping your gear simple. Plus, it has a built-in wallet and two leather slit pockets for keeping you organized. $229
Pin your faves to win a $50 gift card!
Whew! You made it to the end of this super amazing list and now we’ve just gotta know — what’s in your cart? Pin your personal favorite “best photography products of 2018” on Pinterest (or just use our Pinterest graphic to pin the whole darn article) for a chance to win one of three $50 Adorama gift cards. Use the entry form below, and don’t forget to follow Click Magazine for more awesome products and updates. Yay for new photography gear!