How I wrote the perfect bio and found who I am

  • writing the perfect about me page by Kellie Bieser

How I wrote the perfect bio and found who I am

Last year I launched a website for my photography.

Most important to me in this endeavor was that every aspect… the images, the fonts, the colors, the language… would be a true reflection of my voice.

So imagine my surprise when I sat down to write the “About Me” paragraph and I spent hours upon hours writing and rewriting blurbs that could describe the “me” that I wanted to reveal to my potential clients.

And I came up empty.

That “About Me” paragraph failure set in motion an inner dialogue of panic: “If I can’t even write a few sentences about who I am, then how am I supposed to create a whole website that shows who I am?  How am I supposed to take photographs that show who I am?!?!”

I became insecure in my voice as an artist and unsure of my work.  And as we all know, that is a very scary state in which to be as a creative professional.

In the midst of this self-doubt (and, let’s face it, pitiful moping) I serendipitously stumbled upon a TED Talk given by Shea Hembrey. In his talk, Mr. Hembrey recounts his adventure of creating the Seek Biennial, essentially a one-man-100-artist art show.

And as amazing as it was (and is) to me that Hembrey could create two hundred pieces of art in the unique style of 100 artists of his own imagination, that was not what struck me most about his talk.

What absolutely floored me as I watched Hembrey on the TED stage was that for each piece of art he shared with the audience, he gave a brief, descriptive biography of the “artist” who created that work.

Of course, all of the artists were him…and yet each one of them had a distinct story, personality, and force of inspiration. Essentially, Hembrey had managed to do exactly that which I had been struggling to do…one hundred times.

After that seventeen minute video I knew that Hembrey had unlocked something within me. I wanted to be able to look at any photograph I created and be able to give a one-sentence biography of the artist (the version of me) behind it.

And so I began to keep an “Autobiography Journal.” Each day, I write a simple sentence about one facet of who I am:

  • I am Kellie Bieser and I am a mom who is madly in love with her children.
  • I am Kellie Bieser and I am a mom who is overwhelmed to madness by her children.
  • I am Kellie Bieser and nothing makes me happier than drinking a good cup of coffee while it is still hot.
  • I am Kellie Bieser and I love to laugh until my cheeks hurt.
  • I am Kellie Bieser and I love to watch sad movies just to have a good cry.

What I have discovered in this practice is that really, we are all 100 (or more!) artists trapped inside one body. And by identifying all of that which inspires us, what makes us smile or sad or frustrated or gleeful, on a regular basis, we are equipping ourselves with motivation to create work that is diverse and unique and true to our personal perspective.

Each day I write in that journal, I have a better grasp on what I want to photograph, how I want to photograph it, and what my choices in processing will be (before I even touch my camera!). It has become a tool as important to me as any piece of equipment because it holds the beginning of almost any meaningful image I create…it holds who I am.
And that “About Me” paragraph? It finally came along.

By writing hundreds of paragraphs about myself, I was able to identify the twelve sentences that spoke to who I am and what kind of artist I promise to be for my clients.

But more than what it offers to my clients, that little paragraph provides me insight into the expectations for my work and allows me to exceed those expectations. By knowing myself I have the confidence to create my art.

About the Author:

Kellie, located in Ohio, is the mother of four joyfully mischievous children and the wife of the world’s most patient man. She enjoys reading, running, and lemon macaroons when not chasing her kids and clients with her Nikon D700 and lenses. Visit Kellie Bieser online.


  1. Terri Apr 15 2014 at 2:51 pm - Reply

    Kellie, I LOVE this! I’ve only recently discovered you on CM (during Capturing Joy!) and every time I see a post of yours I’m amazed at your writing skills. I feel like you always manage to state things simply, you get to the heart of the matter, and you do it in such a kind way! Thank you for sharing this! <3

  2. Kristy Apr 15 2014 at 3:13 pm - Reply

    Love this so much Kellie! Thanks for sharing with us. <3

  3. Melissa Stottmann Apr 15 2014 at 3:40 pm - Reply

    Wow. Just wow… I want to just sit and chat with you for hours… 🙂 And I’m adding this to my ‘to watch’ list. I also like to drink coffee while it’s still hot. For those of us that can’t always get to it… buy this cup: It keeps it warm freakishly long, hahahha.

  4. Mickie Apr 15 2014 at 4:28 pm - Reply

    Kellie, I love this! What a great idea! I think I’m going to try it!

  5. Vironica Apr 15 2014 at 5:21 pm - Reply

    Love this Kellie! What a great idea!

  6. Jacquie Meisenheimer Apr 15 2014 at 10:15 pm - Reply

    Hi Kellie, I feel like I know you from class and reading your article. Interesting how our work and art speaks so much about who we are. Would love to have a cup of coffee with you sometime!

  7. Brittany Apr 16 2014 at 6:05 pm - Reply

    Wow, with photos like those, I don’t even think you need an “about me.” Stunning work.

  8. Phyllis Apr 16 2014 at 6:21 pm - Reply

    Kellie, my curiosity got the best of me and I had to check out your ‘About Me’ page on your website. I absolutely loved it! Beautiful pictures. I love the warmth you’re able to capture in the pictures. If you’re ever in sunny California, I’d love to have a cup of coffee with you and for you to take pictures of my growing family. All my best!

  9. Linnae Harris Apr 17 2014 at 9:13 am - Reply

    Kellie, what an interesting topic. I can SO relate. As I was building my site, I just cruised along designing layouts, retouching my portfolio photos, writing out my services….but when it came to the “about me” page, I was stuck. It took me weeks and weeks to write something….anything….I can’t say I’m thrilled about what I have now but I basically just got tired of re-writing it and put it away for a year. I love your idea of the different version of ourselves. I think you hit the nail on the head. How can we possibly describe ourselves when we our complex beings? I love you article. thanks for sharing.

  10. Natalie Apr 17 2014 at 1:47 pm - Reply

    This is really wonderful insight and has inspired me to rethink my “about page”!
    Thank you for sharing!

  11. Lisa Benemelis May 13 2015 at 10:19 pm - Reply

    I’ve just added this to my to do list. LOVE this so much, Kellie. Thank you. <3

  12. Jess May 14 2015 at 12:33 am - Reply

    What a wonderfully unique and refreshing post, Kellie! I’m in the midst of writing/crumpling/screaming at my artist’s statement, which is on the same level of painful as a bio… so this really hit home for me. Thank you!

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