CMU-Workshop-Grid-Wordpress-Workshop

Basic WordPress and Website Creation

with Beth Wade

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february 6, 2017
current run
march 13, 2017
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Full Participation sold out.
Study Along seats available!

This beginner level class focuses on how to create a basic WordPress blog and portfolio. In 3 weeks, we will intensively cover every aspect of how to design and build a gorgeous, user-friendly website from scratch. Students will first learn how to create a cohesive brand, decide on a business name, pick the best URL(s), choose a vendor and understand overall goals for your website. We will discuss the psychology of color as it relates to your brand and create a website design using signature tones that best fit your style. Instruction will be given on how to make a simple text logo and header, choose the most appropriate fonts, and design a site structure that is both effective and SEO friendly. You will learn how to easily navigate your dashboard, make CSS customizations, create and order new parent and sub pages, establish and format a portfolio gallery, enter content for blog posts and design a contact form for inbound linking. This course is ideal for any photographer who is looking to start a brand new blog and website or simply needs a more in-depth understanding of how to use WordPress.

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“I have wanted to create a portfolio website and blog for quite some time, but I wanted it to look professional and I had absolutely no experience or prior knowledge on the subject. Beth’s materials were so extremely organized, detailed and specific. ”
Commitment
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3 Weeks

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daily practice encouraged

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4 hours of work per week

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this course has prerequisites

Prerequisites

Photographers will need a software design program (Photoshop Elements or CS6 recommended). There will be additional expenses (outside of the CM tuition) related to your URL/domain registration, hosting, WordPress themes and selecting a vendor (Creative Motion Design, ProPhoto, etc.) if you choose to do so. Average costs range from $50-$300. We will discuss these options in detail during Week 1.

Instructor

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Beth Wade is a newborn and maternity photographer in Lake Wylie, SC, just outside Charlotte, NC, with a background in sales and internet marketing. She keeps her D600 close by and creates images that are artistic, natural and inviting. Beth has been a painter/illustrator all her life. She loves how photography allows her to capture a single moment and turn it into a piece of art unlike any other medium. Her pride and joy are named Will (4) and Charlie (2), and her heart belongs to their incredible dad. Her portfolio is available here.

Categories

Business
Beginner

• 6 PDFs
• 15 Videos
• An additional set of start to finish videos
• Instructor-Led Online Q&A for Each Lesson

Full Participation students engage in an interactive online classroom experience that includes instructor-led group discussions and detailed, personalized guidance for the duration of the workshop. Full participation students receive instructor and TA critiques of the posted assignment each week and have lifetime access to a Workshop Alumni forum for continued peer discussion after the course concludes.

Study Along students will have access to all materials and will be able to view all content and conversation in the main workshop forum and receive access to their own private subforum for peer study groups and image shares. Study along students will not be able to ask the instructor questions or request instructor feedback on their assignments.

Course Syllabus

Welcome & Preassignment

Week One

Reading: Choosing Your Vendor, Custom URL, Your Brand, Goals for Your Website
Assignment:

Week Two

Reading: Navigating the Dashboard, SEO Friendly Site Structure, Customizations (CSS, Color, Font, Logo/Header, Widgets)
Assignment:

Week Three

Reading: Adding Content for Pages and Blog Posts, Establishing a Contact Form and Portfolio Gallery
Assignment:

The CMU workshop is a 100% online classroom experience. Once you sign up, you have access to a course forum that is open 24 hours a day so that you can learn and join discussions on your own schedule.

Each week students receive a set of course materials– these materials generally include a PDF and/or videos. Throughout the week, instructors and TAs are present in the forum every day to answer questions and offer encouragement. Students receive an assignment each week that pertains to the topics covered in the course materials and class discussion throughout the week.

Full Participation students engage in an interactive online classroom experience that includes instructor-led group discussions and detailed, personalized guidance for the duration of the workshop. Full participation students post their assignments in the forum and receive instructor and TA critiques each week. They also have lifetime access to a Workshop Alumni forum for continued peer discussion after the course concludes.

Study Along students have access to all materials and are able to view all content and conversation in the main workshop forum. They also receive access to their own private Study Along subforum for peer study groups and image shares. Study along students will not be able to ask the instructor questions or request instructor feedback on their assignments, but they can follow along with instructor critiques of the Full Participation assignments.

Whether you are a Full Participation student or a Study Along student, the course materials are yours to keep.

More of Beth’s Work

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1 Comment

  • Melina says:

    Thank goodness for Beth Wade and this workshop!! I have wanted to create a portfolio website and blog for quite some time, but I wanted it to look professional and I had absolutely no experience or prior knowledge on the subject. Beth’s materials were so extremely organized, detailed and specific. She went above and beyond, working with me to create a website look that I love and feel fully represents me and my work. She answered every question in great detail (and I had a lot of them). She helped me select a brand new logo that suited my body of work. And she went as far as contacting me after the workshop was over to offer some advice on the mobile layout of my site! I absolutely recommend taking this class FP if you like to ask questions like I do, the individual feedback is well worth it! I am so happy with the money I spent and so grateful to Beth for going above and beyond! <3

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